Fuck Plan B: The balls-out, guns-blazing approach to life.


What if you didn’t have a “Plan B”?

What if you only had a Plan A, and went for it like an obsessed maniac?

What if you put all of your eggs, hope and dreams, credit cards, shoes, wife, car and your beloved dog into one basket?

What if the stakes were so high you that had to make your “Plan A” work?

Imagine walking a high-wire without a safety net.

When failure is not an option.

What then?

You concentrate and zone in on the task at hand.

Lose focus or concentration for even a second, and BAM! You’re toast.

That’s how you should approach tasks.

If you waver and compromise, you’ll never get shit done.

You will lack commitment and conviction in your in your ideas and actions.

This is why there are so many yo-yo dieters and penniless entrepreneurs.

Fuck plan B!


Warning: The deep end isn’t for pussies


It takes a certain person to commit to an idea 100%.

You need big balls to dive into the deep end.

The unknown is scary, and it’s not for everyone.

Skydiving without a parachute


If you want know what it takes to be successful, skydiving without a parachute is a great metaphor.

You plummet towards earth, at gut-wrenching speed. Seconds before you hit the dirt, you pull on your safety cord, and the parachute saves your ass.

You’ll always pull your safety cord when times get sticky, if you have it to fall back on.

But then, you’ll never give it your all, simply because you don’t have to.

The stakes aren’t high enough.

Imagine having a tasty, $50,000 job. You’re not exactly going to be busting your balls, like a singer-songwriter does every night.

Fuck it: The only logical solution to being a chickenshit


Past a certain point, planning is just mental masturbation.

You have to take a leap of faith, and dive head-first into the deep end.

You have to go for it. How else are you supposed to learn?

What’s the worst that could happen?

Fine, being locked up for 30 years doesn’t sound so peachy. But what are the chances of that happening?

You won’t starve.

You’ll live.

You can always go back to what you were doing previously.

The reality is, your worst outcome will consist of getting fired, getting dumped, or being laughed at.

When you look at it on paper, it doesn’t seem so bad, does it?

All you have to do is close your eyes, say, “Fuck it!” – and go for it.

How to raise the stakes and commit like a champ


Want to learn Spanish?

Move to Spain, on your own, become a waiter and get a Spanish girlfriend.

Want to start that business?

Quit your job when you have three kids to feed, and see how quickly you’ll scramble to get something together.

Want to sell out the O2 in London?

You’d better be busking every day, and playing every single possible gig.

You will breathe and live your Plan A.

You will either sink or swim.

You will learn and adapt, because you have to.

You have no other choice.

Freedom of failure


You give it your all. You save nothing for the swim back. You either make it to land, or drown.

When you fail with this approach, you fail big. But you also gain an advantage over the other losers.

You gave it 100%.

There was nothing else you could have done.

You failed, but not because you were outworked.

Success wasn’t in your control. So you move on.

It’s only business, nothing personal.

You will not have any doubt in your mind that you could have worked harder.

I flat out nearly failed my degree. My memory is horrendous.

But I chucked everything but the kitchen sink at it. I sacrificed my health, relationships, financial stability and friendships.

On results day, I didn’t care whether I failed or passed.

I knew I’d given it my all. This gave me the greatest satisfaction ever. The outcome didn’t really matter.

You learn to wrap up that valuable experience in a neat little parcel, with a stamp. Case closed. Stack it on your shelf of life experience and move on.

You’ll never be tempted to go back and pick at it.

No ifs, ands or buts.

Plan B is just an illusion


There is no such thing as a Plan B. It has always, and will always be, Plan A.

You may think it’s Plan B, but its just an evolved Plan A.

PLAN A (Beta) -> PLAN A (2.00) -> PLAN A (SICK) – PLAN A (Now We’re Talking!) = OUTCOME

Your Plan A will continue to evolve from your experiences – failures and successes together.

Plan A gets sharpened.

It gets smarter.

It will help you hone in on your dream with killer instinct.

You will have no other option but to succeed.

But do you have the balls to dive into the unknown deep end?


Lack Motivation and Discipline to Get Shit Done?

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